As soap-makers, we take notice when we see advertisements for soap and soap-related products. We've seen soap advertised with added "Covid-fighting" ingredients such as essential oils or anti-bacterial agents. This supposedly makes the soap "better" against the Corona virus, thus keeping you safer. Knowing what we know about soap, this seems like a gimmick to us. What one person calls a gimmick, another might call marketing (Maybe we are just really bad at marketing!), but we don't want to use fear to take advantage of a consumer. It's just not how we do things. What we do like to do is to educate consumers about our products and how to use them. Here's what you should know -- all soap kills the Corona virus. Fancy soap, inexpensive soap, soap with special additives, soap without any additives, soap that smells like flowers, soap that smells like toilet cleaner... all soap kills the corona virus! Do we want you to buy our soap? Of course we do. We make a superb natural soap that is gentle on skin, comes in fabulous fragrances, and is biodegradable. What all soaps have in common is the essence of soap itself -- the soap molecule. The structure of the soap molecule is what makes it work against the Corona virus. We discussed this in detail the March newsletter. Below is a recap of how soap works. You can find our article here on our blog about how soap annihilates the corona virus.
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