Hello Summer! Tips on Exfoliation + Microdermabrasion Cream

Warm breezes, carefree days, and backyard barbecues! We've got what you need to get your skin summer-ready. Time to kick off those shoes and relax! Let's chat about how to show your skin some love and feel great doing it... the natural way!

The Scoop on Exfoliating
If you are looking to brighten and freshen your skin, consider exfoliation as a way to do this!  Here's some answers to some common questions about exfoliation.

What Is Exfoliation? 
The definition of exfoliation is simply to remove dead cells from the surface of the skin. By doing this, we bring healthy new skin cells to the surface. These fresh cells are better at retaining moisture for a more radiant glow. There are two basic types of exfoliation -- chemical and physical. Physical exfoliation involves rubbing the skin to smooth and brighten it, and that's our focus at Martha's Bath and Body.

What Are the Benefits of Exfoliation for the Face?
Exfoliating gives the face an instant glow by clearing away dull-looking skin cells. It can also increase circulation for healthy-looking skin. Long-term benefits include increased collagen production for more youthful-looking skin. It increases cell turnover and improves skin tone. It also increases the effectiveness of other skin-care products, allowing them to penetrate more deeply. Exfoliation is an important part of any anti-aging skin treatment. 

What About the Rest of the Body...Hands, Feet, Legs?
An exfoliant is ideal for any area that is dry, rough, or just needs some loving care. It provides a gentle massage (perfect for those tired legs and feet!) while it freshens and softens skin. Our hands, in particular, work incredibly hard and are often exposed to conditions that can damage the skin, such as UV rays and harsh chemicals. Because the skin on our hands is thinner than other areas, it can show wear-and-tear and early signs of aging. Treat that delicate skin to regular exfoliation to make your hands feel smooth and fresh. Exfoliation is also great for the elbows and knees since those areas can be more dry. 

How Often Should I Exfoliate?
Typically, two to three times a week, or once a week for sensitive skin. Start with clean skin and always follow-up with an effective moisturizer.

(Note: For those who self-tan, you know exfoliation is a must before applying tanning cream for an even and smooth finish. So is an effective lotion. We've got you covered on both counts!)

New: Smoothing Microdermabrasion Cream
We've developed a new cream to brighten those faces and care for those gardening hands and sandal-sporting feet! Freshen your face and pamper those hard-working hands and feet with smoothing Microdermabrasion Cream. This cream nourishes your skin while it gently exfoliates. It's designed to be used in conjunction with our moisturizing lotion. Summer can be harsh on our skin -- treat it right and enjoy summer-ready skin all season!

Here's Why We Created this Smoothing Cream
We wanted to make an exfoliant that is incredibly effective yet gentle enough for more sensitive areas like the face and hands. The exfoliant in this formula is pumice, a natural microcrystal that gently sloughs-off dead skin cells and smooths skin. Our cream is packed-full of goodness, including the following:

• Pumice microcrystals for an ultra-smooth finish
• Natural Vitamin E, a powerful anti-oxidant that hydrates and soothes
• Organic Jojoba Oil, penetrates and nourishes for long-lasting moisturizing power
• Organic Shea Nut Butter, softens, conditions and tones
• Organic Coconut Oil, contains nourishing fatty acids 

Where can I use this?
This cream has been formulated for use on your entire body -- face, legs, hands, feet, elbows, knees -- wherever you'd like a healthy glow! We wanted tosimplify your beauty routine without sacrificing quality, and this cream fits the bill. Plus it's gentle and fragrance-free.

How Do I Use It?
This smoothing cream is designed to be used with our lotion.  Start with clean skin. Exfoliate by applying the microdermabrasion cream and rubbing it into the skin in a gentle circular motion for about one minute. Then rinse off with warm water, and pat skin dry, Finally apply lotion to the exfoliated area. For best results, reapply lotion after about 30 minutes. You will LOVE how your skin looks and feels! 

How Is this Exfoliant Different from Martha's Sugar Scrub?
Many of you have told us how much you enjoy our Organic Sugar Scrub. It's a nourishing exfoliant that uses organic sugar crystals to slough-off dead skin cells. It also contains organic jojoba oil and coconut oil to condition and moisturize the skin. One main difference is that the Microdermabrasion Cream contains finer crystals -- making it well-suited for more sensitive areas for a smoother finish. The sugar scrub is oil-based, making it a great choice for use during or after a shower or bath, when your skin is warm and moist, ready to absorb. The microdermabrasion is cream-based, and it is designed to be used in conjunction with our moisturizing lotion. They both contain beneficial properties from jojoba oil and coconut oil. The microdermabrasion cream also contains benefits from vitamin E  and shea butter.

Here's what people are saying about this smoothing cream
We took this product to The Collective in Newark and had some customers try it and give us some feedback. Here's some comments that we heard.

• My hands feel so soft!
• It feels like I'm in a spa!
• This would be great for my feet too!
• When can I buy this?

Thanks so much for those who came out and tried this product. We are thrilled that we received such positive feedback, and we are excited that we have it ready for production! And as a thank you to our customers, we are offering anintroductory promo code for this cream. Use the code MICRODERM20 to receive 20% off the price of this microdermabrasion cream, good through the month of June on marthasbathandbody.com. Here's a link to our website to learn more about this product. ​